Like other Motorola android phones it is very easy to install recovery into the Moto X as well as root it. Some one at XDA has made a one click recovery flasher that will allow you to gain root easily. This tool will push the Super SU update’s ZIP file to your phone’s internal storage.
After that you can simply flash the CWM beta and then SU.zip file to get root. When rebooting into fastboot, give it 30 seconds to a minute to allow fastboot drivers to properly install before hitting enter.
Instructions: download and unzip file on desktop. Open tool folder and click bat file. Start with option 1. Its ugly but it works great.